Curry
Stephy Pang
Questions: What we are going to sell and why do we think there’s a market for it.
Here you go:
Guess what we are going to sell?
We’re going to sell…. (You definitely know about it)
That’s the comic books of Crayon Shin-Chan.
What makes we want to sell the comic books of Crayon-Shin Chan. That’s because recently, there’s a bad news of the author of Crayon Shin-Chan. Usui Yoshito (うすい よしと) was found dead from falling from a mountain. He’s the one who created Shin-Chan and made lots of stories about him which made us laugh for most of the time.
Crayon Shin-Chan is a popular cartoon in Asia and people of different ages all know it. They influenced us a lot as we can watch it every day on TV or from comic books. It’s a comedy which suitable for both adults and children. That’s why people of different ages also love this character. Until now, many people still watched it on ATV every weekend, and upon some time, there’ll be a new story for Crayon Shin-Chan. Say, we’ve been watching it for 10-15 years. And the sales volume of comic books is really great. The statistics shown that in Japan, the sales was more than 40,000,000 sets. That’s they’ve sold more than 13 billion books. In order words, each Japanese person will have 4 books of Crayon Shin-Chan. In Taiwan, the sales volume is great too.
People concerned that we may not have new stories from Shin-Chan. Though there will be someone who will keep on drawing story of Shin-Chan, but it’s different from the one created by Usui. So we believed that there’ll be a market for comic books of Crayon Shin-Chan as people may want to collect all the comic books that Usui draw. Crayon Ship-Chan was a historical and famous cartoon character and the story created by Usui will be valuable. So people will try to get them all and treat them as a valuable stuff, or like a collective memory.
Besides, the character of Shin-Chan is created since 1990, and was hit starting from 1995. Those fans were mainly at the age group of 25-40, and those people will have the highest purchasing power. So, now under the news that the author was dead, it will be a great chance to sell the comic books.
